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How to Navigate the Pitfalls of Trust in Business Relationships


Opinions expressed by Entrepreneur contributors are their own.

Across all industries, from new startups to companies listed on the New York Exchange, companies now fly their flags as being committed to building lasting relationships with their customers. They claim that their business is centered around building authentic relationships, which places high value on building customer relationships. Indeed, one of their most prominent selling points is that they claim to prioritize long-term connections with the hope of encouraging customer engagement, building trust and sparking feelings of loyalty.

Sadly, these claims couldn’t be farther from the reality. Many businesses’ practical behavior shows that they decidedly remain transactional or, worse, predatory. This begs why companies pretend to be relationship-focused when their behaviour suggests otherwise.

The promise of relationship business

Perhaps the first thing we should discuss is why businesses try to paint themselves as a relationship business even though they’re mostly all about transactions. Companies understand that the concept of existing as a relationship business entices potential customers. By giving this impression, companies appear to care about their customers genuinely. It paints them as a body willing to go the extra mile not just to understand the needs of their customers but that they are also intentional about fostering long-term connections with their customers. By presenting this image, customers are enticed by the promise of a sense of belonging and personalized recommendations.

Related: How Entrepreneurs Can Fuel Innovation and Push Societal Limits

The reality of transactional behavior

In an ideal business world, building and maintaining business relationships can be a deciding factor in determining the long-term success of a business. Yet many businesses turn a blind eye to business relationships and instead focus on the short-term benefits of transactional behavior. In many instances, businesses’ efforts end the moment they collect customer data or a sale. While one would imagine that such data would be used to personalize and deliver relevant experiences, many businesses simply fall short.

A common real-life example many consumers have experienced in their relationship with businesses is getting generic responses to their inquiries. Another transactional behavior common with businesses is outsourcing support to reduce their costs. Although there’s nothing wrong with them trying to reduce costs, this move cannot come at the expense of the consumers. How? Outsourcing support often means consumers relate with people who are not very familiar with the business processes. The support offered then shifts focus from attending to consumer issues to just closing case tickets raised by the consumers. Actions like these point to one truth: the business prioritizes short-term gains over long-term customer satisfaction.

Why the discrepancy?

Naturally, businesses vary in their approach when delivering customer experience. Some companies emphasize personalizing interactions and invest in customer service training, while others employ cost-cutting measures; here, business is strictly transactional.

Typically, in businesses, there’s usually a discrepancy because of the following reasons:

  1. Neglecting relationships means transactions are straightforward to manage because they don’t involve human feelings. The summarised process is simply a buyer getting what they need from a seller, made available through a quick exchange and rarely any human interaction. This business model can be successful depending on the industry and business goals. However, it’s a limited model if relationships are key to your existence.
  2. Pressure to deliver immediate results due to the fast-paced business environment is another reason businesses focus on transactional efficiency. Thus, they focus on quick transactions rather than building relationships that pay off over time because they’re in a race to meet target earnings and satisfy investors.
  3. Strictly transactional businesses tend to generate more profit in the short term. This makes it a more enticing approach as companies prefer to focus on individual transactions and thus accommodate more customers in a shorter time frame.
  4. Companies that put up a front as a relationship business sometimes stop at just collecting customer data because of a lack of understanding of what the data says. Although they have the data, translating the data into actionable insights is something they don’t understand and thus neglect.
  5. Businesses sometimes lack the understanding to justify allocating resources to building relationships. They don’t understand the long-term benefits of customer relationships, such as customer loyalty, brand advocacy, and sustainable long-term repeat business.

Related: How Your Entrepreneurial Spirit Can Lead The Way in Crisis

The impact of transactional behavior

A transactional behavior model might seem appealing and like a fast route for businesses, but it comes with risks. Relationships are important to customers, and they quickly notice when the company’s actions don’t align with the initial promise. It’s only a matter of time before they switch to alternatives that offer more genuine engagement. Other risks associated with adopting transactional behavior include:

  • Limited growth potential because of failure to cultivate customer loyalty. Such businesses miss out on repeat business and referrals, thus limiting their growth.
  • Creation of a negative perception among customers
  • Reduced job satisfaction and morale for team members in the business as they are just focused on pushing sales.

Embracing authentic relationship-building

All said and done, to bridge the gap between promise and disappointing reality, it is clear that businesses need to adopt the habit of authentic relationship building.

Here are some tips on how to become a relationship business:

  1. Foster a culture where customers’ interest is ingrained in every decision.
  2. Train, coach, and equip your employees with the tools to build customer relationships. The goal should be to prioritize long-term values instead of quick wins.
  3. Invest in data analytics to better understand customer preferences and behaviors. This knowledge should be used to deliver personalized customer experience.
  4. Implement metrics that show customer satisfaction and retention indicators to inform your staff about the importance of genuine relationships, not only for the business’s good but also for every team member’s personal benefit.

Businesses must stop selling themselves as relationship-focused when reality tells a transactional tale. Companies should be ready and willing to commit to understanding customers intimately to achieve a shift towards authentic relationship building. Only with a dedication to delivering value over time can companies claim to be relationship businesses, and they’ll be rewarded with their customers’ trust and loyalty; your customers know when you are faking it.

Take the decisive next step: Forge, a culture brand that embodies authenticity and galvanizes a workforce dedicated to fulfilling its core promise unwaveringly. Act now to intentionally transform your vision and reap the benefits in the ever-changing marketplace.



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Save Time by Leveraging This AI Content Generation Tool for $20


Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Writing can open up doors in so many ways. It can help a business or business professional gain recognition with discoverable blog posts and SEO-friendly pages. It can help someone get a job with professionally polished cover letters, and it can help someone stand out in their industry with a thoughtfully written LinkedIn post. But it’s also time-consuming and challenging. So you can automate it for someone this holiday season.

Thanks to a last-minute gift price drop, you can get this Write Bot AI Content Creation Lifetime Pro Subscription on sale for just $19.97 (reg. $539) through December 25th. This is the best price on the web, and you won’t have to worry about shipping times.

Write Bot is a platform that uses a special machine learning algorithm to generate content that utilizes natural-sounding language that mimics the voices of human writers. It’s easy to prompt with a fill-in-the-blank space design, and after the platform generates a piece of writing, you can edit it and publish it right there.

Discover why one recent reviewer wrote that Write Bot™is a “very nice writing assistant!!”

Don’t miss your chance to grab this Write Bot Harness the Power of AI Content Creation Lifetime Pro Subscription on sale for just $19.97 (reg. $539) through December 25th at 11:59 p.m. PT.

Prices subject to change.



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This AI Creation App Is on Sale Now Through Christmas


Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Content has long been king, and being able to explore and create with new tools can be exciting and valuable for professional creators and hobbyists alike. That’s why this AI-driven creation platform could make for a fantastic last-minute holiday gift for anyone in your life. Through December 25th, this lifetime subscription to vidBoard Creative AI Presenter is on sale for just $39.99 (reg. $420) with code VIDBOARD.

vidBoard uses the power of generative AI to help improve videos and the production process for creators of all backgrounds. With a subscription, a user can automatically generate original digital avatars to complement and improve video content. vidBoard also comes with features for automating AI transcription writing, AI voiceovers, and more. Billed as an “all-in-one solution for seamless video production,” vidBoard can be a content improver, time saver, and money saver, too.

It can generate HD videos that have a professional look with human-led presenters. It also supports video creation and transcription services inmore than 125 languages. Users can get a good starting point with any of the many pre-designed templates available on the vidBoard platform as well.

Discover why this AI-driven video-production and presentation-creation app has earned a 5/5-star rating on Product Hunt and a 4.7/5-star average rating on Trustpilot. Also, consider gifting this to someone for the holidays while it’s on sale; you won’t have to worry about waiting for shipping or anything like that.

Through December 25 at 11:59 p.m. PT only, this lifetime subscription to vidBoard Creative AI Presenter is on sale for just $39.99 (reg. $420) with code VIDBOARD.

Prices subject to change.



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2024 Software Outlook: Buying Potential for 3 Stocks


The software industry, witnessing significant expansion, is driven by technological advancements, digital transformations across diverse sectors, and the mounting focus on data-oriented solutions. Given this backdrop, quality software stocks Semrush Holdings (SEMR), Dynatrace (DT), and Progress Software (PRGS) could be solid buys now. Read on….

Investments in digitalization are significantly increasing the demand for software applications. Furthermore, the incorporation of generative artificial intelligence within these applications is predicted to fuel the sector’s expansion further.

Therefore, it could be wise to buy software application stocks Semrush Holdings, Inc. (SEMR), Dynatrace, Inc. (DT), and Progress Software Corporation (PRGS), which possess solid upside potential.

The exponential impact of the software industry on global entities, whether individuals or institutions, is a testament to its influential dynamism. Predictions suggest that the industry’s contributions could significantly propel the U.S. economy. The global enterprise software market is poised to expand at a CAGR of 11.5%, reaching $517.26 billion by 2030.

A shift toward the improvement of essential applications is gaining momentum across organizations, potentially leading to a substantial increase in software expenses. According to Gartner, Inc. (IT), global IT spending is anticipated to reach $5.10 trillion in 2024, suggesting an 8% year-over-year rise.

The ushering in of avant-garde technologies like generative AI is posited to be a fundamental component in bolstering software application demand. Software application firms operating on subscription-based models are set to reap significant benefits due to the incorporation of generative AI into their suites. Goldman Sachs forecasts the total accessible market for generative AI software at an impressive $150 billion.

The market for application development software is expected to generate $167 billion in revenue in 2023. By 2028, this growth is anticipated to result in a market volume of $234.70 billion, expanding at a 7% CAGR.

In light of these encouraging trends, let’s look at the fundamentals of the three Software – Application stocks, beginning with number 3.

Stock #3: Semrush Holdings, Inc. (SEMR)

SEMR develops an online visibility management software-as-a-service platform in the U.S., the U.K., and internationally. The company enables companies to identify and reach the right audience for their content through the right channels. It serves small and midsize businesses, enterprises, and marketing agencies, encompassing consumer internet, education, financial services, healthcare, retail, software, and others.

On December 12, SEMR and UserWay, a full-service provider of digital accessibility technologies, announced their collaboration. UserWay’s web accessibility compliance technology is now available on the SEMR’s App Center, including the UserWay Accessibility Scanner and the UserWay Accessibility Widget.

The collaboration reflects a shared dedication to making the digital world more inclusive and accessible. Through this collaboration, UserWay’s AI-powered web accessibility technologies will enable SEMR’s users to create sites that are optimized for search engines and ADA compliance, facilitating a more accessible digital experience for people with disabilities.

SEMR’s trailing-12-month gross profit margin of 82.73% is 69.3% higher than the 48.88% industry average. Its asset turnover ratio of 0.98x is 59.2% higher than the industry average of 0.62x.

SEMR’s total revenues for the fiscal third quarter that ended September 30, 2023, increased 19.6% year-over-year to $78.72 million. Its non-GAAP income from operations stood at $6.95 million, compared to a non-GAAP loss from operations of $8.27 million in the year-ago quarter.

The company’s non-GAAP net income came at $8.42 million, compared to a non-GAAP net loss of $7.11 million in the year-ago quarter. In addition, its net income per share attributable to common stockholders amounted to $0.03, compared to a net loss per share attributable to common stockholders of $0.06 in the prior-year quarter.

Street expects SEMR’s revenue for the fiscal fourth quarter ending December 2023 to increase 20.9% year-over-year to $83.14 million. Its EPS for the same quarter is expected to be $0.03. It surpassed the consensus revenue and EPS estimates in three of the trailing four quarters, which is impressive.

Over the past year, the stock has gained 67.4% to close the last trading session at $13.39. It gained 59.8% over the past three months.

SEMR’s robust outlook is reflected in its POWR Ratings. The stock has an overall rating of B, translating to Buy in our proprietary rating system. The POWR Ratings are calculated by considering 118 distinct factors, with each factor weighted to an optimal degree.

SEMR has a B grade for Growth and Sentiment. Within the 131-stock Software – Application industry, it is ranked #34.

Beyond what we’ve stated above, we have also rated the stock for Value, Momentum, Stability, and Quality. Get all ratings of SEMR here.

Stock #2: Dynatrace, Inc. (DT)

DT provides a security platform for multicloud environments. It operates a security platform which provides application and microservices monitoring, runtime application security, infrastructure monitoring, log management and analytics, digital experience monitoring, digital business analytics, and cloud automation.

In November, DT achieved the Amazon Web Services (AWS) Security Competency. By earning this competency, DT has demonstrated expertise in helping its customers proactively remediate vulnerabilities and defend against threats across their AWS environments.

This recognition reinforces DT’s position as a trusted AWS partner and is a testament to its AI-powered approach to identifying, blocking, and investigating vulnerabilities in hybrid and multicloud environments. It further motivates the company to continue helping customers accelerate cloud migration and transformation with confidence.

DT’s trailing-12-month net income margin of 13.06% is 456.8% higher than the 2.35% industry average. Its trailing-12-month ROTA of 6.09% is significantly higher than the industry average of 0.15%.

DT’s total revenue for the fiscal second quarter that ended September 30, 2023, increased 25.9% year-over-year to $351.70 million. Its non-GAAP income for operations rose 46% year-over-year to $106.44 million. Its free cash flow for the quarter stood at $34.13 million, up 36.1% year-over-year.

The company’s non-GAAP net income increased 45% year-over-year to $93.49 million. In addition, its non-GAAP net income per share rose 40.9% year-over-year to $0.31.

Street expects DT’s revenue and EPS for the fiscal third quarter ending December 2023 to increase 20.3% and 11.8% year-over-year to $357.73 million and $0.28, respectively. It surpassed the consensus revenue and EPS estimates in each of the trailing four quarters.

Over the past year, the stock has gained 46.1% to close the last trading session at $55.23. Over the past nine months, it gained 43.9%.

DT’s strong prospects are reflected in its POWR Ratings. It has an overall rating of B, equating to a Buy in our proprietary rating system.

It has a B grade for Growth, Sentiment, and Quality. It is ranked #32 within the same industry.

Click here to see DT’s Value, Momentum, and Stability ratings.

Stock #1: Progress Software Corporation (PRGS)

PRGS develops, deploys, and manages business applications. OpenEdge, Sitefinity, Kemp LoadMaster, Developer Tools, and DataDirect Connect are some of the company’s applications. It sells its products to end users, independent software vendors, original equipment manufacturers, and system integrators.

On November 2, 2023, PRGS announced the release of Progress Sitefinity 15. PRGS introduces additional generative AI (GenAI) functionality across the platform with this version, allowing marketers to produce tailored content at scale. Also, Sitefinity Integration Hub’s innovative no-code data connectivity instantly integrates with top MarTech platforms, allowing for unified customer profiles.

The new GenAI support in Progress Sitefinity 15 empowers marketers to create personalized content at scale and optimize it based on real-time insights. This should bode well for the company.

Its annualized dividend rate of $0.70 per share translates to a dividend yield of 1.28% on the current share price. Its four-year average yield is 1.49%. PRGS’ dividend payments have grown at CAGRs of 1.5% and 4% over the past three and five years, respectively.

PRGS’ trailing-12-month net income margin of 11.65% is 396.5% higher than the 2.35% industry average. Its trailing-12-month ROCE and ROTA of 19.35% and 4.92% are significantly higher than the industry averages of 1.11% and 0.15%, respectively.

PRGS’ non-GAAP revenue for the third quarter ended August 31, 2023, increased 14.8% year-over-year to $175.78 million. Its non-GAAP income from operations increased 13.8% year-over-year to $68.39 million. Its non-GAAP net income rose 10.6% year-over-year to $48.75 million. Also, its non-GAAP earnings per share came in at $1.08, representing an 8% year-over-year increase.

The consensus revenue estimate of $178.86 million for the fiscal first quarter ending February 2024 represents an 8% year-over-year increase. Analysts expect its EPS to be $1.16 for the same quarter. It surpassed EPS estimates in each of the trailing four quarters and revenue in three of the trailing four quarters.

The stock has gained 11.5% over the past year to close the last trading session at $54.98. Over the past month, it gained 2.5%.

PRGS’s POWR Ratings reflect its promising outlook. The stock has an overall rating of B, which translates to a Buy in our proprietary rating system.

PRGS has a B grade for Value and Quality. It is ranked #22 within the same industry. 

To access additional ratings for PRGS’s Growth, Momentum, Stability, and Sentiment, click here.

What To Do Next?

43 year investment veteran, Steve Reitmeister, has just released his 2024 market outlook along with trading plan and top 11 picks for the year ahead.

2024 Stock Market Outlook >


DT shares . Year-to-date, DT has gained 44.20%, versus a 25.48% rise in the benchmark S&P 500 index during the same period.


About the Author: Sristi Suman Jayaswal

The stock market dynamics sparked Sristi’s interest during her school days, which led her to become a financial journalist. Investing in undervalued stocks with solid long-term growth prospects is her preferred strategy.

Having earned a master’s degree in Accounting and Finance, Sristi hopes to deepen her investment research experience and better guide investors.

More…

The post 2024 Software Outlook: Buying Potential for 3 Stocks appeared first on StockNews.com



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Warner Bros. and Paramount Just Met to Discuss a Possible Mega Merger


In a meeting that’s shaken the media world, Warner Bros. Discovery CEO David Zaslav and Paramount CEO Bob Bakish had lunch at Paramount’s Manhattan headquarters today to discuss a possible merger, according to multiple sources.

Zaslav is also said to have met with Shari Redstone (daughter of Sumner), who owns Paramount’s parent company, National Amusements Inc (NAI).

The landmark deal would create a news and entertainment colossus—but there would also be some challenges.

Warner Bros/Paramount would be a “behemoth with an awful lot of debt. There’s no question about it,” William Cohan, Puck News Founding Partner, told Yahoo Finance.

Related: What’s the Deal With These ‘Snowball’ and ‘Avalanche’ Debt Repayment Methods? Here’s How to Know Which One Is Right For You.

Why the merger?

Paramount Global, known for its movie studio and TV network CBS, has substantial debt ($15 billion) and needs to make a strategic move to compete with monster companies such as Netflix and Disney. Conversely, Warner Bros. Discovery needs to make a big play following its 2022 fusion of Warner Media and Discovery. Under Zaslav’s leadership, the company has been meticulous in cutting costs and making money. For example, its streaming operations have turned profitable. But Warner Bros. Discover is still $43 billion in debt.

According to reports, Warner Bros. Discovery is also in talks with Comcast’s NBCUniversal.

Stock market reacts

Wall Street did not appear to be impressed with the talks.

Warner Bros. Discovery’s shares ended down 5.7%, falling another 1.4% in after-hours trading. Meanwhile, Paramount’s stock rose initially during the first hours of the news, but dropped 1% by the end of the day.



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Tesla Removes Disney+ In Escalating Feud Between Musk and Iger


Tensions appear to be escalating in the feud between Elon Musk and Disney CEO Bob Iger.

Electric vehicle news website Electrek reports that Tesla has removed the Disney+ app from some of the vehicle’s infotainment systems. Some Tesla owners have verified this story, leaving bewildered posts on social media about Disney+’s sudden disappearance.

“I can confirm that Disney+ has been removed from my Tesla Model S,” tweeted Whole Mars Catalog.

“I am not feeling good about this decision. Shouldn’t it be free will, if people decide to turn away from Disney?” wrote @enriquemoreno.

Related: Elon Musk Keeps Posting About Disney CEO Bob Iger on X, Says He ‘Should Be Fired’

Musk vs. Iger

If true, the move comes in response to Disney pausing its advertising on Musk’s social media platform ‘X’ after he appeared to endorse a contentious antisemitic theory online.

A furious Musk lashed out at Disney (and CEO Bob Iger) during an interview at the New York Times‘ Dealbook Summit, saying that he would not be blackmailed by corporate money.

“Go F$% yourself,” he said at the time.

Now Tesla CEO Musk appears to be putting some bite behind his bark, limiting access to Disney+ for some Tesla drivers. According to Electrek, not all Tesla owners were affected by the blackout—only those who never used the app before.

Still, the feud has left some Tesla drivers quite testy.

For example, an X user named @teslahoe tweeted: “So Disney+ has now been removed from Tesla vehicles. I’m assuming this is in retaliation to Disney pulling advertising from X (which they have every right to do). So now I, as a mom, get to deal with telling my toddlers we can’t watch Disney+ while in our Tesla and deal with their upset feelings because 2 grown men can’t have a civil discussion and move on.”

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Barbara Corcoran Launches ‘Barbara in Your Pocket’


Have you ever wanted a shark in your pocket, ready to advise on how to be successful in business whenever you need it?

Well, Barbara Corcoran’s latest endeavor is meant to do just that.

Related: Barbara Corcoran Says It Is the ‘Best Time’ to Buy a House

Early next year, the “Shark Tank” star is launching “Barbara In Your Pocket,” a members-only “community of like-minded entrepreneurs at every skill level” that will provide advice and live Q&As for those looking to advance their business acumen and grow their companies.

“I’m with you every step along the way, giving you the unfiltered, no bullsh*t advice you need to hear to grow your business as big as you dream,” Corcoran wrote on Instagram.

The program will be run through Patreon, a platform where users pay a specific price or premium for access to creator content.

Corcoran’s “Inner Circle” tier will launch in January for $10 a month.

Related: Barbara Corcoran Takes Employees On Lavish Shopping Spree

The Inner Circle tier will also include behind-the-scenes videos and access showing how Corcoran works with the entrepreneurs she invests in on “Shark Tank,” as well as an “inside look” at how she runs things at the Corcoran Group.

“Joined,” one excited fan wrote to Corcoran on Instagram. “You are more than inspiring; you are a voice of reason, expertise, genius, and no BS! I am thrilled that you offered this!”

“I’m calling it now: 2024 is the year of the entrepreneur! So come ready with your best business questions and I’ll give you the straight-talk advice you need to accomplish your goals in the new year,” Corcoran wrote on her page.

Corcoran’s net worth as of Monday afternoon was an estimated $100 million.

Related: Barbara Corcoran Wants Whoopi Goldberg on ‘Shark Tank’



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Boss Gifted Her Staff Lottery Tickets—And They Won $50,000


Santa Claus came to town a few weeks ahead of schedule for a group of merry healthcare workers in Bowling Green, Kentucky.

In an unlikely twist of holiday fortune, Sheila Colter, a Med Center Health Environmental Services supervisor, gave her employees a bunch of lottery tickets as a last-minute gift after her original presents were snagged in a shipping delay.

“Our work Christmas party was earlier than usual, and my planned gifts were stuck in transit,” Colter told WBKO News.

Not wanting to show up empty-handed, she purchased a mix of Kentucky Lottery Scratch-off tickets for her team, including lower-value tickets and some $30 tickets she intended for everyone. The employees got to scratching and miraculously won themselves $50,000, the second prize from a Millionaire Club Scratch-off ticket.

Related: Virginia Woman Hits $1 Million Lottery Jackpot — Her Second Win That Week: ‘I’m in Shock’

Money split between them

The win brought Yuletide cheer and a timely financial windfall for the employees. After taxes, the total of $35,750 was divided among the team. With 21 people on the team, each staff member is expected to take home approximately $1,750 after taxes. The local IGA Express, where the winning ticket was sold, gets a $500 bonus.

“We were all so excited. I was on the floor,” Colter said.

The money will be put to good use. Employee Winnie Beckman plans to use her share to pay for her mother’s Stage-4 cancer treatment.

“I’m going to use it for my mom’s medicine,” Beckman said. “This will help a lot, and I will never forget this.”

The miracle in Bowling Green was a testament to teamwork, perseverance, and some holiday magic.

“It means a lot. This is going to help a lot of people,” Colter said.





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Unlock Lifetime Access to a Library of 1,000+ E-learning Courses for Just $19.97


Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

For those still on the hunt to buy holiday gifts, why not consider the more universal and appealing options out there? For example, a broad-spanning e-learning subscription could apply to virtually anybody because education is universally valuable. And if it encompasses a diverse enough curriculum, then you could assume they’d find something of interest and value there. For example, you could get lifetime access to StackSkills Unlimited, which is on sale for just $19.97 (reg. $600) through Christmas Day.

This exclusive price makes a wide-ranging subscription available for a low rate. Whoever you gift this to will get instant access to StackSkills’ library of over 1,000 e-learning courses. Taught by hundreds of the internet’s top-rated instructors, these courses cover topics in IT, graphic design, development, business, finance, marketing, and a ton of adjacent and unique topics for professional and personal growth. The user will get access to the new courses StackSkills adds to its platform every month, as well as top-of-the-line customer support, course certifications, quarterly instructor webinars with Q&A sections, and more.

StackSkills isn’t just any e-learning network. It’s been raved about on a variety of the top platforms and publications online. It has an average rating of 4.9/5 stars on Trustpilot. Endgadget published that the “StackSkills Unlimited plan offers lifetime access to over 1,000 courses that will help you get promoted, change careers or start a side hustle.”

This is that rare blend of a gift that’s unique and affordable. It’s also available for instant download without having to wait anxiously for shipping.

Act fast while lifetime access to StackSkills Unlimited is on sale for just $19.97 (reg. $600), which will be through Christmas Day at 11:59 p.m. PT.

Prices subject to change.



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