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Citibank Employee Fired After Expensing Double Meals, Lying


A Citigroup employee’s wrongful dismissal claim was dismissed this week after the employee was fired from the bank for lying about dining expenses on a work trip.

Szabolcs Fekete, an analyst who worked for Citi in London, was fired after ordering two sandwiches, two coffees, and two orders of pasta during a company trip to Amsterdam in July 2022 and lied by claiming both orders were for him — but the food was actually for himself and his partner.

“I was on the business trip by myself, and I had [two] coffees as they were very small,” Fekete reportedly wrote in an email after his manager questioned his expenses. “I don’t think I have to justify my eating habits to this extent.”

Citi then fired Fekete after he admitted to sharing the meals with his partner as the bank’s expense policy states that all employees must “list attendees whose meals they submit for reimbursement,” also noting that employees are not allowed to expense meals for employees’ partners.

Fekete then sued following his termination, but the case was dismissed by Employment Judge Caroline Illing, who said that Citi “requires a commitment to honesty from its employees” and that the company was justified in its termination of Fekete’s employment.

“I have accepted that the expense report may have been submitted in error,” the judge reportedly said. “However, I am satisfied that a dismissal in relation to the misrepresentation allegation alone would fall within the band of a reasonable response by a reasonable employer.”

A Citibank representative told USA Today that the bank was “pleased with the decision” by the judge.

Citigroup was down just under 6.7% in a one-year period as of Tuesday afternoon.



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How Generative AI Will Revolutionize The Future of Your Brand


Opinions expressed by Entrepreneur contributors are their own.

Is artificial intelligence the future of branding? AI is limited — even stunted at times. Branding requires a deft touch — an understanding of who people are, what makes them tick and what they want. It’s about building the human connection, following through on promises made, and reaping the benefits: customer satisfaction, engagement and loyalty.

AI tools in any business realm require a delicate balance in order to get the best outcome, but generative AI tools are already making an impact in the world of branding. There are tons of AI tools out there that offer unique features that may not have previously been in our branding skill sets — but now they are.

Here are some ways in which entrepreneurs are even now using generative AI to enhance their branding efforts.

  • Enhancing and streamlining the brand design process.
  • Creating a wide variety of unique branded designs.
  • Increasing appeal with personalization.

Related: What is AI, Anyway?

Using generative AI to streamline the brand design process

Iteration is one of the most common pitfalls that startup owners fall into — and one of the biggest black holes into which your time falls, never to be regained. For instance, getting a logo just right takes time, feedback and more time.

This is why generative AI for visual design in branding is one of the most valuable applications. The creative touch of a human designer is vital, but there’s no doubt that using AI can streamline the process of design.

A quick example is the use of logo design software. For example, at my company, LogoDesign.net, we use AI to help users get suggestions on iterations — and to generate hundreds of variations of a single design all at once. For an entrepreneur wondering whether their logo would look better in black and white, in red and black, enclosed in a circle, with a different style, and a dozen other possibilities, generative AI is the tool to use.

Using generative AI to create content that is uniquely on-brand

One of the main selling points of generative AI is the ability to create different types of content. Branding requires a host of visual content — logos, advertisements, web design and more. Color choice, font choice and all the other elements need to be set and recognizable.

But within the set-in-stone elements of branding, there’s still a lot of room for branching out. Generative AI tools can be excellent jumping-off points for crafting a variety of branded content that stays within the realm of the brand while bringing in the appeal of the truly unique.

An excellent example of this is a 2017 campaign by the eat-it-by-the-spoonful brand Nutella. This campaign, titled Nutella Unica, used generative AI to create a whopping seven million custom, unique product labels for its jars. Using AI algorithms to create the designs allowed the minds behind the campaign to set on-brand parameters for the designs. It generated a seemingly endless parade of wholly unique designs. Without AI behind it, such a design task would have taken up far more time — and a lot more of the budget.

This example is evidence that AI branding and design tools can be used to expand brand designs while still maintaining the aesthetic and spirit behind the brand.

Related: Six Reasons Branding is More Important Than Ever Before

Using generative AI to increase appeal with personalization

Along with branching out to new potential demographics for a brand, there’s also the focus on pinpointing established or intended audiences and giving them what they want. The type of content, what the content includes, and other content that they’re likely to be interested in are all factors that can be fed into generative AI and utilized to refine branding and advertising.

Ads like these can also be fed by other data about demographics to create a branded ad design with a heightened appeal to the individual. There’s data behind every aspect of design, from how people react to certain fonts to which colors appeal more to women than men and vice versa. Generative AI can be utilized to tweak and fine-tune targeted ads to create the optimal experience for each individual. Ultra-personalization of branding and marketing content is a step forward for creating that connection between client and company.

Custom products and on-demand production can cut down on overhead costs for the company and be a good thing on all fronts. Print-on-demand sites indicate how these AI tools can be more widely utilized; they give the customer the opportunity to influence the design, and they’re automatically more invested, engaged, and likely to buy from the brand.

Ensure that they have a unique, educational and entertaining experience as they interact with your website and product catalog, and you’re building investment and loyalty.

Related: Six Ways to Build Customer Loyalty

AI design tools — changing our branding now and forever

AI is everywhere, and the process of branding can only benefit by incorporating these new tools, expanding our ability to interact with our audience. It’s not perfect by any means, but AI has been progressing by leaps and bounds and will continue to do so.

You don’t even need a crystal ball to tell you that.



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This PDF Tool Lets You Edit and More — and It’s Just $30 Through EOD Today


Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Most of us have had to work with PDFs. And we all know how challenging they can be. However, the PDF (Portable Document Format) has become the standard for sharing and preserving documents, so it’s not easy to avoid them. This PDF Reader Pro for Windows is the ultimate solution for all your PDF needs, offering robust features that will revolutionize your PDF experience. And you can grab it at this best-of-web price of $29.97 through 11:59 p.m. Pacific today only.

With over 90 million users, this tool gives you the power over PDFs. This brilliant tool helps you create, edit, annotate, merge, convert, compress, OCR, fill forms, and sign documents in just a few clicks. All of these features, and others, allow for a more efficient and convenient use of the PDF format.

Perfect for business leaders, those in real estate, lawyers, teachers, and many others, it allows you to streamline your day-to-day with valuable features for Windows users. Get a multi-tab view, a split view to compare files, and custom theme colors to make things your own.

You can even organize your PDF pages in a variety of ways, including via a page editor, merging or combining multiple documents, and more. And if you need to convert PDFs to or from other types of files, this PDF Reader Pro can do that, too.

The PDF Reader Pro helps many happy customers make easier work out of dealing with PDFs. It even has a 4.5/5 star rating on G2. One verified buyer raved, “Amazing product for this price-point. Interactive interface makes it easy to use. Will definitely recommend it for any interested buyer.”

Pick up the PDF Reader Pro for Windows at the exclusive price of $29.97 (reg. $59) while it’s available — only until October 15 at 11:59 p.m. Pacific.

Prices subject to change.



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Grab Microsoft Office for Windows with Windows 11 Pro for Just $60


Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Being productive means something very different than it did years ago. Now, we have to be connected online to make the most of each day. This means you need a host of things to ensure this is possible. In addition to an internet connection and a computer, an updated operating system and the right productivity tools can make the difference in how smoothly your workdays go.

If you find your computer lagging and your productivity dipping, this bundle is just the thing to bring things back up to speed. For a limited time, you can get a lifetime license to Microsoft Office Pro 2021 for Windows and Windows 11 Pro for just $59.99 (reg. $418).

Microsoft’s suite of tools has all of the apps you know and love to help manage things at the office and home. You get Word, Excel, PowerPoint, Outlook, Teams, OneNote, Publisher, and Access for life on one PC.

Microsoft Office Pro 2021 requires no monthly subscription fee like Microsoft 365 does. And while you do need Windows 10 or 11 to run Microsoft Office, this bundle includes Windows 11 Pro, so there’s no need to worry about that.

Windows 11 Pro is the most up-to-date operating system with a variety of things to feel good about. It’s geared toward businesses and has advanced security features like BitLocker encryption and Windows Hello for Business, which provides multi-factor authentication, amongst other things.

You’ll also see a new, easier-to-use interface with Windows 11 Pro, along with thoughtful features such as Smart App Control, Windows Studio Effects, and much more.

With 4.9 stars out of five online, you don’t want to miss this opportunity to upgrade your computer with well-loved software at an extraordinary discount.

The All-in-One Microsoft Office Pro 2021 for Windows Lifetime License + Windows 11 Pro Bundle is price-dropped to $59.99 (reg. $418).

Prices subject to change.



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How to Achieve Superhuman Levels of Focus with Nutritional Psychology


Ben Angel, bestselling author of Unstoppable (Entrepreneur Press® 2018), CLICK, Sleeping Your Way to The Top in Business, and Flee 9-5, is Australia’s leading marketing authority. Founder of benangel.co, a site dedicated to providing entrepreneurs advanced online marketing courses and education, Ben provides easy-to-apply and even easier-to-understand strategies for reaching new customers with ease.



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California Restaurant Charging Drunk Patrons $50 ‘Vomit Fee’


Many diners have become enraged over the past few years after encountering hidden fees on their dining bills, including Covid-related “inflation” fees, “wellness” fees and, in one recorded instance, a “health and happiness” fee.

The latest brow-raising charge to hit restaurant checks? A “vomit fee” for those who indulge (and overdo it) at bottomless mimosa brunch at one Bay Area restaurant.

Oakland restaurant Kitchen Story is going viral after posting a message to all “mimosa lovers” urging them to “drink responsibly” and be wary of their alcohol tolerance limits — or they will incur a $50 fee for “throw up in the public areas.”

“This was still during the pandemic and it became a very sensitive issue for customers and staff having to clean up,” restaurateur Steven Choi told SFGATE of Kitchen Story’s original decision to place the sign in the bathroom two years ago. “But this is not unique. It’s there to make the customers stop and think about other people.”

Related: ‘We Are All Hurting’: Restaurants Are Adding ‘Inflation Fees’ to Customers’ Bills

According to Kitchen Story’s online menu, bottomless mimosas can be added to any brunch entree for $23, and the entire seated party must opt-in. Guests who wish to indulge in the bottomless brunch are limited to one hour.

“Some people enjoy and have fun and speak so loud and try to party on the table,” Kitchen Story co-owner Chaiporn Kitsadaviseksak told SFGATE. “They get so happy and drunk they can’t control it.”

Related: ‘These Fees Are Getting Out of Hand’: Diner Claims She Was Charged 5% Fee At Restaurant to Support Employee Health Care

In August, a viral list of hidden restaurant fees in hundreds of Los Angeles restaurants took Reddit by storm, with diners recording fees of up to 20% for a slew of different reasons, including fees claiming to aid in employees’ medical and retirement funds and fees to help the restaurant keep up with “competitive industry compensation.”



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Soaring ARM Demand Amid Rising Rates


ARM demand saw a significant increase last week, likely due to shifts in interest rates and market conditions. With the average contract interest rate for 30-year fixed-rate mortgages rising to 7.67%, and that of 5/1 ARMs dropping to 6.33%, ARM demand experienced a 15% growth during the week. This change signifies that borrowers are searching for more affordable and flexible mortgage options in response to the fluctuating financial scenario.

As interest rates remain volatile, prospective homeowners must carefully consider the pros and cons of various mortgage types to find the one most suitable for their financial situation and long-term objectives.

Mortgage application volume and interest rates

The Mortgage Bankers Association’s seasonally adjusted index reveals that mortgage application volume increased by 0.6% from the previous week, as 30-year-fixed mortgage rates reached their highest level since 2000. However, ARM rates saw a decline. The gap between ARM rates and the 30-year fixed rate, which had been unusually narrow lately, expanded last week, indicating that more borrowers may now be gravitating towards adjustable-rate mortgages to capitalize on the slightly lower rates. Consequently, lenders and borrowers are expected to continue monitoring the movement of interest rates closely to make informed decisions about their mortgage and financing options.

ARM demand and applications growth

Joel Kan, vice president and deputy chief economist for the MBA, informed that ARM applications have increased by 15%, accounting for a 9.2% share of all applications – the largest proportion since November 2022. “The yield curve has become less inverted in recent weeks, and ARM pricing has certainly improved,” Kan added. This surge in ARM applications suggests that borrowers are exploring alternatives to conventional fixed-rate mortgages to exploit more attractive adjustable-rate offerings. Moreover, the shift in the yield curve and enhanced pricing may continue impacting mortgage trends and decision-making for potential homebuyers in the upcoming months.

Refinancing and purchase applications

Application activity experienced a marginal increase in refinancing applications, up 0.3% from the previous week but 9% lower than the same week last year. Despite the minor rise in refinancing applications, the overall results still demonstrated a downward trend compared to the previous year’s figures. Experts believe that the current market conditions could be contributing to the ongoing decline in refinancing.

Mortgage applications for purchasing a home increased by 1% for the week, but they were still 19% below the level seen in the same week one year ago. The rise in mortgage applications indicates that more people are contemplating home purchases despite the current dip compared to last year’s figures. Factors such as increasing vaccination rates, economic recovery, and low mortgage rates could contribute to the gradual growth in home buying interest.

Impact on the housing market

Kan emphasized that application activity remains depressed and near multi-decade lows. “Purchase applications are still almost 20% behind last year’s pace,” he remarked. This statistic indicates a substantial lag in the housing market recovery, as many potential buyers hesitate to commit to home purchases. Ongoing economic uncertainty and constraints brought about by the pandemic persist in affecting individuals’ willingness to enter the housing market, contributing to this slowdown in purchase applications.

Affordability and loan size

The current average loan size is at its lowest point since 2017, indicating that the majority of sales activity is focused at the lower end of the market, with participation from first-time homebuyers and people with lower incomes.

This trend highlights the growing affordability concerns in the nation’s housing market and the increased efforts to cater to an underserved demographic. Moreover, it raises questions as to whether this market shift will be sustainable over time, considering the factors contributing to high property prices and ongoing housing demands.

 

FAQs

Why has ARM demand seen a significant increase recently?

ARM demand has increased due to shifts in interest rates and market conditions, with the average contract interest rate for 30-year fixed-rate mortgages rising and that of 5/1 ARMs dropping. This change means borrowers are searching for more affordable and flexible mortgage options in response to the fluctuating financial scenario.

What are the current trends in mortgage application volume and interest rates?

The Mortgage Bankers Association’s seasonally adjusted index reveals that mortgage application volume increased by 0.6% from the previous week. However, the gap between ARM rates and the 30-year fixed rate expanded, indicating that more borrowers may now be gravitating towards adjustable-rate mortgages to capitalize on slightly lower rates.

How has the growth in ARM applications impacted the mortgage market?

This surge in ARM applications suggests that borrowers are exploring alternatives to conventional fixed-rate mortgages to exploit more attractive adjustable-rate offerings. The shift in the yield curve and enhanced pricing may continue impacting mortgage trends and decision-making for potential homebuyers in upcoming months.

What are the recent trends in refinancing and purchase applications?

Refinancing applications increased by 0.3% from the previous week, while mortgage applications for purchasing a home increased by 1% for the week. However, both figures are lower than the levels seen during the same period in the previous year, indicating a downward trend in application activity.

How is the current situation impacting the housing market?

Application activity remains depressed and near multi-decade lows, with purchase applications being almost 20% behind last year’s pace. Ongoing economic uncertainty and pandemic-related constraints persist in affecting individuals’ willingness to enter the housing market, contributing to this slowdown in purchase applications.

What do the current trends in affordability and loan size tell us about the housing market?

The current average loan size is at its lowest point since 2017, indicating that the majority of sales activity is focused on the lower end of the market. This trend highlights growing affordability concerns in the nation’s housing market and increased efforts to cater to an underserved demographic. It also raises questions about the sustainability of this market shift in light of factors contributing to high property prices and ongoing housing demands.

The post Soaring ARM Demand Amid Rising Rates appeared first on Due.



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What War in The Middle East Means for US Stock Market


Call me crazy, but I don’t see a war breaking out in the world’s oil basin as being a catalyst for stocks moving higher. Especially with inflation being the most significant global economic concern, but stocks are. The political network effect of this weekend’s outbreak is significant. As investors, we need to be aware of the potential consequences of such conflicts on the global economic landscape and the stock market.

This article provides an in-depth analysis of the current geopolitical situation involving China, Russia, Saudi Arabia, and Iran and its potential impact on global oil prices, semiconductor prices, and overall stock market performance. It also highlights the importance of diversification in investment portfolios.

Iran’s Potential Impact on Global Oil Prices

Iran, the supplier of 5% of the world’s oil, has a significant role in oil prices globally. Rumors suggest Iran might be involved in the recent attack in the oil basin. If Iran faces further sanctions because of its alleged involvement, the geopolitics surrounding the global oil supply will become even more complex.

Sanctions on Iran could limit or cut off its supply of oil to the international market, resulting in a higher demand-supply gap. This scenario would undoubtedly increase global oil prices, affecting a wide range of industries and triggering inflationary concerns. Inflation would impact businesses and consumers, who would experience a decrease in purchasing power due to higher prices for goods and services.

Related: Effortless Ways to Save Money

Saudi Arabia’s Role in the Global Oil Market

Saudi Arabia, the largest oil supplier in the world, accounting for 15% of global oil production, has been negotiating with the U.S. for military support in exchange for normalizing relations with Israel. This deal was poised to increase Saudi Arabia’s oil production, which would have helped stabilize the oil market. However, the current geopolitical developments make the prospects of this deal uncertain.

If the U.S. finds itself providing military support to both Saudi Arabia and Israel, Saudi Arabia may be less inclined to follow through on their side of the deal. Such a decision could lead to reduced oil production, causing oil prices to rise even further. Global economic growth may stagnate or decline in this situation, impacting businesses and overall stock market performance.

The United States, Israel, and Russia’s Possible Reactions

With escalating conflict in the oil basin, the United States may find itself in the challenging position of dealing with two separate wars simultaneously. If the U.S. decides to reappropriate funds initially meant for supporting Ukraine to assist Israel instead, it could effectively strengthen Russia’s offensive strategy in Ukraine, further complicating the geopolitical landscape.

In the long run, this shift in focus could lead to even more considerable instability in global politics, raising additional concerns for investors and adding a layer of uncertainty to the stock market.

China’s Potential Reaction and Implications for Semiconductor Prices

While the U.S. is occupied with managing multiple military engagements, China might identify this as an opportune moment to make a move on Taiwan. As Taiwan is a global semiconductor manufacturing hub, any conflict or uncertainty surrounding Taiwan’s status would significantly affect the semiconductor industry.

A disturbance in the supply of semiconductors could lead to inflated prices and contribute to a global shortage of electronic devices, including smartphones, computers, and other essential equipment. This scenario would ultimately affect the technology sector’s performance in the stock market and have broader implications for global economic development.

The Impact on the United States Debt Issue

The U.S. has a history of supporting countries at war, and these efforts do not come cheap. Increasing funding to support other nations in conflict will exacerbate the already massive national debt issue. Escalating obligations and increased military spending could significantly impact the United States’ fiscal health and the overall stability of the financial markets.

Conclusion

Given the decidedly complex and interconnected nature of the current geopolitical situation, investors should remain cautious and monitor developments closely. As the crisis unfolds, it is critical not to lose sight of the wide-ranging consequences of conflicts in the world’s oil basin, which could impact global oil and semiconductor prices and have a far-reaching effect on the stock market.

Diversification remains essential for investors in times like these. Following a diversified investment strategy and staying informed on daily updates could be the key to successfully navigating these uncertain global market times.

Frequently Asked Questions (FAQ)

1. Why should I be concerned about geopolitical unrest in the world’s oil basin?

Geopolitical unrest in the world’s oil basin can have far-reaching effects on the global economy, including stock markets. This unrest can impact oil prices, which, in turn, affect various industries and contribute to inflation concerns. As an investor, understanding these dynamics is crucial for making informed decisions.

2. How might Iran’s involvement in conflicts affect global oil prices?

Iran, as a significant oil supplier, plays a vital role in global oil prices. If Iran faces sanctions due to its involvement in conflicts, it could disrupt oil supplies, leading to higher prices, triggering inflation, and affecting both businesses and consumers.

3. What is the potential impact of Saudi Arabia’s role in the global oil market?

Saudi Arabia, as a major oil producer, has the potential to stabilize oil markets. However, if geopolitical tensions disrupt Saudi oil production, it could result in higher oil prices, affecting economic growth and stock market performance.

4. How does the involvement of the United States, Israel, and Russia in multiple conflicts impact the situation?

The U.S. dealing with multiple conflicts simultaneously can complicate the geopolitical landscape. Shifts in focus or resource allocation could lead to instability in global politics, adding uncertainty to the stock market.

5. What’s the connection between China’s reactions and semiconductor prices?

China’s actions during geopolitical unrest can impact semiconductor prices. As Taiwan is a major semiconductor manufacturing hub, any conflict or uncertainty surrounding its status can disrupt supply chains, leading to higher semiconductor prices and potential shortages.

6. What is the potential impact on the United States’ debt issue?

The U.S. often provides support to countries in conflict, which increases its military spending and obligations. This can exacerbate the existing national debt issue, potentially affecting the country’s fiscal health and financial market stability.

7. How can investors navigate through these uncertain times in the global market?

Diversification is essential for investors during times of geopolitical unrest. By maintaining a diversified investment strategy and staying informed about daily developments, you can better position yourself to make well-informed decisions and manage risks effectively.

8. Where can I find more information on the current geopolitical situation in the world’s oil basin?

To stay informed, you can refer to reputable news sources, consult financial experts, and keep an eye on geopolitical developments and their potential impact on the global economy and stock markets.

The post What War in The Middle East Means for US Stock Market appeared first on Due.



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Eco-Conscious Entrepreneurs Are Making a Profit with Purpose in California’s Central Coast


You’ve heard of SoCal, home to Hollywood stars, surfer dudes, and jam-packed freeways. But how much do you know about SLO CAL?

This hidden gem smack between LA and San Francisco boasts 80 miles of pristine beaches and lush vineyard-covered hills. SLO stands for San Luis Obispo County and is a hotbed of creative, sustainable business activity. Entrepreneurs there keep finding new ways to use limited resources regeneratively, often upcycling discarded items and making them beautiful—and valuable.

On a recent trip to the charming towns of Cayucos, Morro Bay, and Cambria, I was impressed by the number of popular mom-and-pop operations that turn one person’s waste into another’s treasure. What about the area that makes people want to make more with less?

“It’s just part of the culture around here,” says Ryan Fortini, who opened up the revamped Pacific Motel from a former rundown motor lodge. “You’re limited by not only what’s available but also by what’s allowed in our county. But this invites extreme creativity.”

Here are a few sustainable businesses to check out next time you’re in the area.

The Pacific Motel

Interesting fact: The word “motel” was invented in San Luis Obispo. Back in 1925, an architect named Arthur Heineman built the Milestone Mo-Tel Inn explicitly designed for all the new drivers on the road. Motels have popped up along highways across the US ever since, but many have become run-down relics of another time as travelers’ taste for accommodations has changed.

A few years ago, married couple Ryan and Marisa Fortini saw potential in some sketchy motels in their hometown of Cayucos, a small beach town with 2200 residents. They spent two years remodeling the former Dolphin Inn, first constructed in the 1920s. The revamped and renamed Pacific Motel maintains all the charm of original beach bungalows with a modern twist. The Fortinis removed all the ugly asphalt and gravel and replaced it with palm trees and succulents. The rooms were stripped entirely, redone, and transformed into a clean, boho beach chic aesthetic. Outside, they turned a 1966 Chevy PT step van into a vintage food truck that serves beverages and snacks. Guests can ride to the beach or around town on courtesy vintage cruisers. 399 S Ocean Ave, Cayucos, CA

Photos by The Pacific Motel

The Shell Shop

This store has been selling seashells by the seashore since 1955. It all started when store owner David Thomas was 11 years old, hocking Abalone shells from a shell stand in his hometown of Morro Bay. His father was so impressed with his young entrepreneur he opened a brick-and-mortar shell shop a few years later. The iconic store is impossible to miss, with a modified Shell Oil sign sitting on its roof. The Shell Shop carries both local shells and shells from 22 countries worldwide, including East Africa, India, Vietnam, and the Philippines. In some countries, the shells are tossed in the garbage, but Thomas and his family have worked with their international partners to preserve their aquatic treasures. Shells range from 15 cents to $15, but some collector crustaceans go for as much as $12,000. 590 Embarcadero, Morro Bay

Maven Leather and Design

Artist Emma Thieme moved to SLO CAL in 2020 after spending years making custom leather motorcycle seats in the Maine wilderness. She opened a studio and storefront in Cayucos that offers all sorts of unique leather goods made from the “rescued hides” of American Bison. These hides would usually be discarded, but Thieme transforms them into beautiful bags, belts, and plant swings using natural dyes made from plants and insects. “The affinity I have for our environment inspires me to protect it for future generations, which is why I use every piece of the hide and incorporate natural plant and insect dyeing into my work whenever possible,” she says. “Many of the colors you see in my work were achieved sustainably through my own natural dye experiments. For these, I use plants and insect pigments that have provided the human race with color for millennia.” 146 N Ocean Ave, Cayucos

Photo by Acacia Productions

The Hidden Kitchen

The original Hidden Kitchen in the town of Cambira was literally hidden in an alleyway behind a wooden fence covered in ivy. Owner Amanecer Eizner dreamed of serving waffles with a blue corn strain growing on the West Coast for centuries. Raised in the new age Eselan Institute (where Don Draper had his epiphany in the final scene of Mad Men), Eizner is rooted in community, healthy living, and sustainable traditions. The restaurant sources most of its food locally, limits plastic use, recycles its water for the onsite plants, and composts and sends the waste to a nearby farm. But even more importantly, the gluten-free, organic food, including blue corn tacos and superfood smoothies, is insanely delicious. In addition to Cambria, there is a second location in Cayukos. Be sure to get there early. Lines to get in wrap around the block. 2164 Center Street, Cambria, and 113 North Ocean Ave, Cayukos.

Photo by Hidden Kitchen



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3 Big Reasons Why We Shorted Oil Stocks-How We Did It-And Why We Just Covered


Shorting overbought and overhyped oil and oil stocks (XLE) with a levered up but lower cost inverse oil stock ETF (ERY).

Certainly, markets overall have been volatile and chaotic recently. The recent push past 4.5% on the 10-year Treasury yield seems to be the main catalyst for taking stocks lower and interest rates higher.

Even oil prices weren’t immune as the price of crude dropped sharply from over $93 barrel to end September to under $83 barrel to end the first week of October.

The siren calls for oil going to $130 or even $150 by many of the experts proved once again to be misplaced. Sounded very much like similar prognostications back in 2008 when predictions of oil hitting $200 barrel proved wildly wrong.

Whenever the chatter gets this hyperbolic, it is almost invariably an opportune time to take a position contrary to the prevailing calls. That’s exactly what we did just recently with a short-term bearish trade in oil stocks.

Why We Did It

Both the price of oil and oil stocks (XLE) hit an extreme in mid-September. The chart below shows the XLE over the past year. You can see how once again shares had reached overbought levels as highlighted in blue. 9-day RSI was nearly 80. Bollinger Percent B was over 100. MACD was at an extreme. XLE was trading at a big premium to the 20-day moving average. Previous times all these indicators aligned in a similar fashion marked significant short-term tops in XLE.

Crude oil prices exhibited similar overbought readings. But we chose to short oil stocks instead of oil simply because oil stocks had had an even greater rally than oil itself recently. A comparative chart below illustrates that point.

You can see how oil stocks (XLE) and oil moved in pretty much unison until a little over a year ago. Makes sense since oil and oil stocks should be fairly well correlated. Since then, oil stocks have rallied sharply while oil itself has actually fallen. Indeed, XLE was up 4 times as much as West Texas Intermediate Crude ($WTIC) over the past two years.

We expected oil stocks to begin to converge back to oil prices over the near term, which is why we chose to short the stocks like ExxonMobil and Chevron that make up the XLE over shorting physical oil itself.

How We Did It

Rather than short XLE, which can expensive and risky, we chose instead to use an inverse ETF that increases in value if XLE falls. In fact, the inverse ETF we ultimately selected increases at a faster percentage rate (2 times) versus the drop in XLE. The ETF we picked was ERY. Description from the Direxion website shown below:

The Direxion Daily Energy Bear 2X Shares seeks daily investment results, before fees and expenses of 200% of the inverse (or opposite) the performance of the Energy Select Sector Index (XLE). There is no guarantee the funds will meet their stated investment objectives.

So, we were able to buy ERY at under $25 rather than having the margin requirement of shorting XLE of almost $50 (1/2 the price of XLE is the initial short requirement). In essence, half the monetary commitment. Plus, get twice the potential return (albeit with twice the potential loss). Important to remember that these levered ETF products are specifically designed for shorter term investments rather than longer term buy-and-hold. This fits our typical trade time frame as well.

Why We Covered

The chart below shows ERY over the past year. Notice how it moves pretty much in an opposite manner to the XLE chart, but to a greater magnitude. While oil and oil stocks (XLE) hit oversold readings on Thursday, ERY concomitantly got to overbought levels at the same time.

We went long ERY at $24.02 on 9/11/2023 and subsequently exited the position on 10/5/2023 at $27.50. Net gain on the trade was 14.49% with a holding period of less than a month.

Compare those returns to shorting oil, which dropped just over 5% in the same time frame. Oil stocks (XLE) dropped about 7% over that period.

As anticipated, oil stocks did worse than oil. Using ERY as a way to leverage up the gains on a drop in oil stocks work just as expected with double the gain.

Not all trades work out this well or this quickly. But for traders looking to put the odds in their favor, combining technical analysis along with examining correlation performance, plus using alternative approaches, can put the odds in your favor.

At the end of the day, profitable trading is all about percentages, not certainty.

POWR Options

What To Do Next?

If you’re looking for the best options trades for today’s market, you should check out our latest presentation How to Trade Options with the POWR Ratings. Here we show you how to consistently find the top options trades, while minimizing risk.

If that appeals to you, and you want to learn more about this powerful new options strategy, then click below to get access to this timely investment presentation now:

How to Trade Options with the POWR Ratings

All the Best!

Tim Biggam

Editor, POWR Options Newsletter


XLE shares closed at $85.73 on Friday, up $0.51 (+0.60%). Year-to-date, XLE has gained 0.64%, versus a 13.57% rise in the benchmark S&P 500 index during the same period.


About the Author: Tim Biggam

Tim spent 13 years as Chief Options Strategist at Man Securities in Chicago, 4 years as Lead Options Strategist at ThinkorSwim and 3 years as a Market Maker for First Options in Chicago. He makes regular appearances on Bloomberg TV and is a weekly contributor to the TD Ameritrade Network “Morning Trade Live”. His overriding passion is to make the complex world of options more understandable and therefore more useful to the everyday trader. Tim is the editor of the POWR Options newsletter. Learn more about Tim’s background, along with links to his most recent articles.

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