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DeSario Turner didn’t have the classic take-this-job-and-shove-it moment — no dramatic resignation, no sudden business closure. In fact, she had a successful, stable career at Harley-Davidson, where she held a leadership role managing online ecommerce operations across the U.S. and Canada. She could have comfortably stayed in the corporate world indefinitely.

But Turner had other plans. She wanted ownership, autonomy and the chance to build something meaningful in her hometown of Racine, Wisconsin. So, in 2023, she opened a Smoothie King franchise and hit the ground running. “I knew that if I wanted the freedom and the life that I desire, just a paycheck wasn’t enough for me,” she says.

Related: Considering franchise ownership? Get started now to find your personalized list of franchises that match your lifestyle, interests and budget.

Image Credit: DeSario Turner | Smoothie King

Bikes to blenders

Turner spent nearly 18 years at Harley-Davidson, serving in various customer-facing roles that ranged from dealership support to managing North American ecommerce. During that time, she also explored several side hustles — from rental properties to vending machines — as part of a larger vision for long-term financial independence.

Turner wanted to go all-in on a business that aligned with her values and offered a product she believed in. When she discovered Smoothie King, the concept clicked. It combined health and wellness, community impact and a scalable franchise model — all things she felt passionate about bringing to her hometown.

After settling on the brand, she began the franchise application process in late 2021 while still working full-time and juggled both responsibilities for nearly two years. “That’s when it really kicked off; it was definitely a busy time,” she recalls. “But I had to make it happen.”

Related: She Was a Lawyer with No Restaurant Experience. Now, She’s Reviving an Iconic Restaurant Chain.

Record-breaking opening

Turner’s Smoothie King location in Racine shattered expectations right out of the gate, breaking the franchise’s record for first-week sales when it opened in 2023. Despite being in a market unfamiliar with the brand, her store generated more than $38,000 in its opening week and quickly became a go-to destination for health-conscious locals.

In addition to building a thriving business, Turner made it a priority to give back. She regularly partners with local schools, gyms and youth programs and donates smoothies for events, supports fundraisers and offers healthful catering options for student-athletes.

“She believed in herself, did the work and chose a location that gave her business the best chance to thrive,” says Katherine Meariman, VP of training and education at Smoothie King. “She understood from the start that there’s no better way to introduce Smoothie King to a new community than through authentic connection.”

By the end of her first year, Turner’s location had already crossed $1 million in net sales — a milestone that placed her store in the top 50 out of more than 1,200 locations in the system.

Related: 70 Small Business Ideas to Start in 2025

Building for the future

Now, Turner has an eye on the future. Her 19-year-old daughter has stepped into a key leadership role at the store, managing day-to-day operations and learning every aspect of the business firsthand. But this isn’t just a job — it’s a long-term investment in her future. Turner is intentionally mentoring her daughter to one day take full ownership, passing down not just a business but a blueprint for independence, responsibility and generational wealth. “Ultimately, this is her business,” she says. “I’m showing her everything now so she understands what it takes — because it’s for her future.”

And the vision doesn’t stop there. With plans to expand and a second location already in the works, Turner is just getting started. Her advice to others considering the jump into business ownership like she did is simple. “Invest that current and energy into yourself and build something for you and your family in the future,” she says. “Go for it.”

Related: I Walked Away From a Corporate Career to Start My Own Small Business — Here’s Why You Should Do the Same

Remember when learning new skills meant signing up for expensive classes, sitting in freezing (or sweltering) classrooms under fluorescent lights, and wondering if the vending machine would ever accept your crumpled dollar bill? Yeah, StackSkills EDU Unlimited is here to wipe that memory clean.

For just $19.97 (reg. $600)—yes, less than your last food delivery—you can grab lifetime access to 1,000+ online courses. IT, coding, graphic design, business strategy, marketing. You name the topic, and it’s probably already waiting for you. New courses are added monthly, so your library actually grows with you over time, not against you.

This is real-world learning made for real-world schedules. Whether you’re a business leader trying to sharpen your digital strategy, a parent plotting a return to the workforce, a freelancer adding a new service, or a student supplementing a less-than-exciting course catalog, StackSkills gives you the flexibility to learn on your own time, from any device, without having to sacrifice your sanity (or your weekend plans).

And StackSkills isn’t about fluff. Their 350+ elite instructors are people who’ve been there, done that, and are ready to show you how they actually succeeded (and yes, sometimes how they failed, because that’s where the real lessons live). Each course includes progress tracking, certificates, and even quarterly live Q&As to keep you engaged and growing.

Compared to one college course that costs, what, $600, $1,000, or more, $19.97 for lifetime access is almost criminally affordable. Plus, you’ll be able to pivot your learning as new trends pop up, industries shift, and opportunities arise. No need to re-enroll, re-pay, or re-think every time you want to pick up a new skill.

It’s lifetime learningbuilt for people who actually have lives.

Take the leap. Own your growth. And seriously, stop paying $300 just to sit through a PowerPoint for beginners class. StackSkills has you covered for life.

Get lifetime access to StackSkills by EDU for just $19.97 (reg. $600) while inventory is available—don’t wait any longer to invest in your professional or personal growth.

EDU Unlimited by StackSkills: Lifetime Access

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StackSocial prices subject to change.

Many small businesses have only one owner and no employees, which means they have to handle crucial accounting tasks on their own. Fortunately, Intuit QuickBooks® Desktop Pro Plus 2024 offers everything a business owner needs to manage company finances all in one program. Best of all, a lifetime license is on sale for just $249.99, a 64% discount off the regular $699 retail price.

This powerful software was designed specifically to offer a full suite of features that help freelancers, small business owners and more perform financial management tasks accurately and efficiently. That includes processing purchase and sales orders, job costing, time tracking and so much more.

This QuickBooks® version makes it so much easier to manage inventory, vendors and customers. You won’t have to deal with the headaches of tracking the value and depreciation of fixed assets anymore, either.

Not only will generating professional reports be a breeze, but the reports will be infinitely more useful. QuickBooks® Desktop Pro Plus 2024’s reporting tools bring insights to the reports that help you make more informed financial decisions, which can be enormously useful in achieving your goals.

Importing data from Excel or older QuickBooks® versions is seamless. This program integrates with TurboTax, QuickBooks® Online, other Intuit® tools and financial institutions. The enhanced bank feeds make reconciliation a snap.

You’ll also get all the latest features and updates, as well as support for multiple languages. Now you can save time, stay organized and confidently manage your company finances forever.

This is a one-time purchase for a single Windows lifetime license with no hidden costs, so you won’t have to worry about expensive subscription fees. Installation is effortless with step-by-step guidance for an easy, quick setup.

Get your lifetime license for Intuit QuickBooks® Desktop Pro Plus 2024 today while it’s available for only $249.99, a discount of 64% off the regular $699 retail price.

StackSocial prices subject to change.

If you run a business today—whether it’s a side hustle, full-time e-commerce store, digital agency, or content-driven brand—you already know that visuals matter. Clean product shots, sharp graphics, and distraction-free images can be the difference between someone clicking “buy now” or bouncing in two seconds.

But most small teams (or solo founders) don’t have time to master Photoshop—or the budget to hire a designer for every task. That’s why PicWish is such a helpful option. For just $59.99 (reg. $95.95), you get 5,000 one-time credits to use across a powerful, AI-driven photo editing suite.

And these aren’t just filters and presets. We’re talking automatic background removal, image upscaling, watermark/object erasing, photo enhancement, AI art and face swapping, and even batch processing for bulk uploads. No learning curve, no subscriptions, and no waiting on a design team to turn around basic edits.

Designed for business owners

PicWish is ideal for online sellers, social media managers, marketers, and freelancers who need fast, clean visuals to stay competitive. If you’re listing dozens of SKUs, creating branded content, or just need better images for presentations or promos, PicWish will pay for itself in days.

It works in your browser or as an app, supports high-res output, and includes niche tools like image-to-text conversion, ID photo formatting, and AI background generation—useful across industries, from real estate and retail to education and events.

Plus, the 5,000 credits are a one-time purchase and stackable, so you can build a reserve and never worry about running out in the middle of a project. There are no recurring fees, no contracts, and no watermarking gimmicks—just clean results and smart tools, ready when you are.

Get 5,000 PicWish AI Photo Editor credits for just $59.99 (reg. $95.95)— and don’t forget to stack them so you have plenty to last you a while.

PicWish AI Photo Editor: 5,000 One-Time Credits

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StackSocial prices subject to change.

You’ve tried melatonin. You’ve tried magnesium. You’ve even tried those bizarre weighted eye masks. Still, you’re wide awake at 1:47 a.m., staring at the ceiling and thinking about tomorrow’s workday. There’s a new method gaining traction among the exhausted, and it has nothing to do with pills or warm-milk concoctions.

Those who’ve heard of sleep headphones or meditation won’t be surprised that more people are turning to both of these practices for a harmonious blend of wonderful sleep. And you can grab this Bluetooth sleep headband and meditation breathing light bundle from our shop for $116.99 (reg. $138.90).

HoomBand: Sleep audio for busy brains

Worn like a comfy headband, HoomBand is built with flat, breathable Bluetooth speakers. Pair it with the Livlab app to discover more than 100 hours of hypnotic stories, meditations, and soundscapes designed by sleep experts. This acts like a sleep coach in your ears, using tools like hypnosis, binaural beats, and five-sense visualization to guide you out of your thoughts and into restful sleep.

Of course, you could also pair the sleep headphones with Spotify or YouTube to listen to a podcast or music to fall asleep, but many will probably find this too distracting to actually fall asleep.

Dodow: A breathing light that tells your brain it’s time to sleep

If stress keeps your mind buzzing well past midnight, Dodow tackles it from a different angle—your breath. Place this compact, cordless light on your nightstand, tap to begin, and you’ll see a soft blue light gently expand and contract on your ceiling.

All you have to do is sync your inhales and exhales with it. Over the next eight to 20 minutes, your breathing slows, your nervous system resets, and your body naturally prepares for sleep. It’s a blend of cognitive therapy, cardiac coherence, and yoga breathing that more than 1.2 million people already use.

Get better sleep with this bundle, now $116.99 (reg. $138.90).

HoomBand & Dodow Sleep Better Bundle

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Why this deal is worth it

You can’t build your business or have a good day at work without energy, clarity, and mental focus. This bundle offers a drug-free, screen-free, subscription-free way to reclaim your sleep—and, in turn, your performance. Whether you’re dealing with burnout, jet lag, or just an overactive mind, HoomBand and Dodow offer the kind of simple, science-backed reset high-performers need most.

StackSocial prices subject to change.

I recently came across a job ad from a boutique U.S. agency that read:

“If you prefer a clock-in, clock-out mentality, we’re not a good fit,” and
“Specific work hours don’t matter when you’re hungry to grow.”

I’ve been around the block enough to know what that really means: long hours, weekend emails and a blurred line between work and everything else.

We like to believe we’ve moved past hustle culture and into the era of workplace wellness. But job postings like this prove many employers are still selling burnout, just wrapped in the language of “ambition.”

I’ve lived both versions of the founder journey: the always-on grind and the wellness-first rebuild. I know exactly what the hustle takes from you — and how small, intentional changes can help you feel better, lead better and build a business that doesn’t burn you out.

Related: Don’t Underestimate The Importance of Employee Well-being. Your Business Will Suffer The Most

When hustle becomes your identity

And why is that a problem?

Startup culture glorifies the idea that more hours equals more achievement. And sure, early wins feel good — that dopamine hit keeps us grinding. Until one day, the hustle is your identity.

In the early days of my company, I lived by this mantra: “If you’re heading home and your competitor’s lights are still on — turn around.” It worked. We scaled from three scrappy founders to a global team of 500. But eventually, I realized: if I didn’t put my team’s wellbeing first, we wouldn’t last. Playing the long game takes more than stamina — it takes sustainability.

The data backs this up. In a recent survey of 138 startup founders, over half reported experiencing burnout in the past year. Two-thirds had seriously considered walking away from the very companies they built. That’s not grit — it’s a system failure.

Even high-profile success stories aren’t immune. Take Loom co-founder Vinay Hiremath. After helping scale the company to a near-billion-dollar exit, he admitted: “I am rich and I have no idea what to do with my life.” His solution? Jump back into hustle culture — because it’s the only thing he knows.

Burnout is a silent epidemic. The World Health Organization formally recognized it as an “occupational phenomenon” in 2019. It rarely makes headlines, but it robs us of focus, clear decisions, and, ultimately, the longevity of the businesses we’re building.

Related: 5 Leadership Strategies That Actually Prevent Employee Burnout

What I did to break the cycle

Health fuels performance — and it starts with you.

When leaders are well-rested and engaged, everything works better: decision-making, team morale, product velocity. And it’s not just a feel-good theory. A 2024 Gallup study of 183,000 businesses across 90 countries found that prioritizing employee wellbeing is a business advantage. Here’s what they found:

• 78% less absenteeism
• Up to 51% lower employee turnover
• 32% fewer errors and defects
• Up to 20% higher productivity
• 23% greater profitability

These results aren’t magic — they’re the compounding effect of cultural choices. And those choices start at the top.

For me, the turning point was simple: I got tired of being tired. I shifted from obsessing over hustle to building a rhythm that supported performance and wellbeing.

Here’s how that looked:

• I set hard boundaries on work hours. I used to wear 14–16 hour days like a badge of honor. But after 8 p.m., I’d spend twice as long on basic tasks. Now, I aim to wrap by 6:30 p.m., which forces better focus— and leaves energy for life outside work.
• I prioritized consistency over hacks. No detoxes or cold plunges. Just a steady rhythm of short breaks between meetings to stretch, breathe, and reset. It keeps mental fatigue from building.
• I moved my body instead of chugging coffee. Short workouts replaced endless caffeine. Even a five-minute break helps reset my energy and cognition. Trying new sports also improved my mental flexibility in surprising ways.
• I let my mind wander on purpose. Some of my best ideas show up when I’m doing nothing—walking, meditating, or scribbling thoughts in a notebook.
• I protected my attention like it was my most valuable resource. Two hours of deep focus every day—no meetings, no multitasking — lets me explore ideas, shape strategy, and think long-term without working late.

And it wasn’t just about me. I brought wellness into our team culture with walking meetings, breathwork breaks and light-hearted wellness challenges. Because a business is only as healthy as the people building it — not just the founder.

Related: Why Being ‘Always On’ Is Killing Your Innovation, and How to Truly Disconnect

If you do just one thing — do this

Give yourself permission to fully disconnect. When you log off, really log off.

No weekend emails. No late-night Slack messages. Don’t say you have “limited access” in your out-of-office message. Say you’re offline — and mean it. That’s how you build a culture where rest is respected, not resented.

The truth is, I still struggle to fully clock out sometimes. When you’re building something you care about, it’s hard to let go. But if you want what you’re building to last, you have to protect the person building it — you. Wellness isn’t a retreat. It’s not a reward. It’s your foundation.

And if we want a new era of work, it starts with building companies where people thrive, not just survive.

If you’re building a business, regardless of your stage, you’ve undoubtedly encountered challenges and trials that test your mettle and make you question whether you should keep moving forward.

If that feels too close to home for you, you’re not losing your edge or failing. You’re probably right where you need to be. It’s a mental game every entrepreneur will play countless times throughout their career.

As someone who has been in this spot more times than I care to recall, I want to inspire you and provide a spark to help you remember what you’re doing and why you’re doing it. I have compiled a handful of quotes from business leaders that encapsulate the wisdom and motivation you need for each stage of the entrepreneurial journey.

Related: 50 Inspirational Quotes to Motivate You Going into 2025

A dream and a plan

“The people who are crazy enough to think they can change the world are the ones who do.” –Rob Siltanen, advertising executive and creative director

If you’re tossing around the idea of starting your own business, you’ll get plenty of unsolicited advice, and most of it won’t be helpful. Many people will likely question your sanity and whether it’s wise to invest your time and resources in something likely to fail within a year.

If you’re serious about being a successful entrepreneur, Siltanen’s wisdom may sound strange, but it’s also extremely practical. Starting a business is a massive risk, and you’ll have people who think they know what’s best for you. But this isn’t their dream or business idea. It’s yours.

Surround yourself with brilliant, experienced and “crazy” business minds who are supportive and straightforward with you. Find people who have been where you are and seek their counsel. Chances are, they’ll understand your situation better than anyone and can help guide you down the right path.

Get moving

“The way to get started is to quit talking and begin doing.” –Walt Disney, Co-founder of The Walt Disney Company

You will never feel comfortable enough to start a business. With all the potential risks and necessary resources, it never feels “just right.” So don’t wait for it. Just do it.

Seek sound advice, plan your steps and try to understand as much as you can about the process ahead, but there will come a point where you become so bogged down in the planning phase that you just need to move. If you wait too long, you lose momentum or someone else swoops in.

Failing is a terrible feeling, but it’s one of the best teachers you could ever have. So use it. Your plans will backfire. Funding will fall through. This is simply part of the process. It’s unavoidable, so don’t let it keep you from starting.

Research, plan, and treat your company like a minimum viable product. Get it going, learn from what you see and iterate.

Related: 10 Ways to Stay Motivated as an Entrepreneur

Working through the trials

“Adversity is the state in which man most easily becomes acquainted with himself, being especially free of admirers then.” –John Wooden, Legendary Basketball Coach

If you’re in the thick of getting your business off the ground, you’ve quickly learned that it is a painful process that throws more challenges your way each day.

Yes, this is natural. No, it doesn’t get easier. If it were that easy, everyone would do it.

Yet there is so much to learn amid your trials. It might be a quick exit from a company that wants to buy you out. Or maybe while solving a problem, you stumbled upon something entirely different than your current product or service that’s even better.

Or, you might realize that you can withstand the most challenging things that life hurls at you. Regardless of your situation, you’ll experience difficulty. When you do, you have two choices: wallow in it and play the victim or accept your situation, let yourself feel the emotion, but focus on how you can come out of it for the better.

Prepare for the next phase of your journey

“You can’t connect the dots looking forward; you can only connect them looking backward.” –Steve Jobs, CEO, Apple

If you’ve reached a point where your business is gaining traction and has been turning a profit for a while, the temptation to see what else is possible may be gnawing at you.

You might feel like there are innovations ahead and ideas to explore, yet you still have lingering doubts. What if we overextend ourselves? Could we ruin something we know is working to chase down something that could fail?

While these doubts are natural to every entrepreneur, don’t let them stop you from exploring what’s next or, even better — sparking innovations that move your industry forward.

By reaching this point, you know you can take significant risks, so it shouldn’t surprise that you’re itching to do so again. Yes, you have a good thing going, but innovation never happens to those who stand pat. Netflix wouldn’t be the streaming juggernaut it is today if it simply stuck to mail-order DVDs.

Yes, new frontiers are full of the unknown, but the companies that find greater success are the ones who take what has gotten them there to build something even more incredible.

Serving a greater purpose

“A business is simply an idea to make other people’s lives better.” –Richard Branson, Founder, Virgin Galactic

Regardless of where your entrepreneurial journey takes you, when all is said and done, you will look at yourself in the mirror one day and ask if it was all worth it. Can you examine yourself and say — even if you failed, “I truly put everything into making this work?”

All the stress and sleepless nights. Every rejection or setback. Overcoming the most significant obstacles to building a business. Are you proud of what you accomplished?

However, the most satisfied entrepreneurs — the ones who make it through the crucible of startup life and find satisfaction on the other side — are the ones who realize that what they’re doing serves a greater purpose than what they accomplished. They have built something that helps people, making lives easier or more fulfilling. It meets a need that no one else could.

It doesn’t matter where you are in the process; if you can’t see the meaning beyond your present circumstances, you’re less likely to find true pleasure in what you do.

Related: How to Stay Motivated When Starting a Business

Fight the good fight

Building a startup is one of the most challenging things you could ever do in life. There’s rarely an easy decision, and too often, you feel like the world’s weight is on your shoulders.

Still, it can be one of the most rewarding processes you’ll ever experience. It can be one that helps build you as a person and tests your limits like nothing else could ever do. Maybe these quotes resonate deeply with you, or you need to find inspiration elsewhere.

Either way, if it’s your dream to build something of your own, don’t quit. Inspiration to persevere is all around you. You just have to stop what you’re doing and look for it.

PDFs are a business essential — Adobe, the creator of the file format, estimates that more than 2.5 trillion PDFs are created each year. Easily creating, editing, and converting PDF files makes doing business smooth and seamless, but to make it happen, you need the right tool.

That’s where PDF Expert comes in. This award-winning app unlocks all the PDF functionality you need to keep business going, and right now, you can get a lifetime subscription for $79.97, 42% off the $139.99 regular price.

Editing tools that do it all

There’s a reason PDF Expert was named an Editor’s Choice pick from Apple, and why more than 30 million people rely on it worldwide: It packs a comprehensive set of tools into one easy-to-use PDF editor.

That includes creating PDFs from JPGs, PNGs, Word files, Excel spreadsheets and even PowerPoints — or taking PDFs and making them into image files, editable documents, and spreadsheets and presentations.

But PDF Editor goes way beyond creation. Use the program to highlight and comment on existing PDFs or fill out forms. You can also use it to change text, or add images and links into the file. It also supports managing pages, splitting multi-page files into separate documents, and merging separate PDFs into one.

You can even use this program to enhance scanned files, and crop and split pages to suit them to your needs. And maybe most usefully of all, you can use the program to add your signature to critical documents like invoices, contracts, or agreements.

The fine print

This deal is for new users only, and is only valid for Macs. If that describes you, however, it’s a great deal — this subscription is good for use on an unlimited number of personal Mac products.

Your team already uses PDFs everyday. This is a golden opportunity to make their jobs easier and their workday more productive, for a price you won’t beat.

Get a lifetime premium plan subscription to PDF Expert for $79.97 (reg. $139.99).

StackSocial prices subject to change.

One thing to keep in mind when getting a laptop to support your professional needs is that not every job needs the latest M-series MacBook. If your goal is reliable performance, decent battery life, and that always-satisfying Apple experience—without obliterating your tech budget—this refurbished Apple MacBook Air 13.3″ (from 2017) might be exactly what you’re looking for.

At just $199.97, it’s a compelling option for entrepreneurs, frequent flyers, remote teams, or anyone needing a no-fuss, high-functioning laptop. Whether you’re outfitting new hires, building a small remote team, or just need a travel-friendly workhorse for flights and coworking spaces, this deal checks all the right boxes.

Powered by a 1.8GHz Intel Core i5 processor with 128GB SSD and Intel HD Graphics 6000, this MacBook Air can easily handle productivity apps, video calls, and browser-based work. The 13.3-inch Retina display (1440×900) gives you enough screen real estate for spreadsheets, docs, or Netflix—no judgment here.

And with Wi-Fi, Bluetooth, and a 12-hour battery, you’ve got the flexibility to work wherever you find a signal and a seat.

A business-savvy no-brainer

Sure, it’s not the newest model, but at this price, it’s a smart choice for businesses that are looking to scale or support remote productivity without buying into another $1,000 machine. It’s also ideal as a reliable secondary laptop for traveling professionals who’d rather not risk their $2,000 daily driver at airport security. It’s been cleaned and inspected, and arrives with the possibility of some light scratching or minor blemishes.

All in all, it’s a legit Apple laptop with great performance, for just $200. You’ll get what you need, save what you don’t, and maybe even impress a client or two with how resourcefully you roll.

Get a top-quality refurbished Apple MacBook Air for just $199.97 (reg. $999) with free shipping when you order through July 20.

Apple MacBook Air 13.3″ (2017) 1.8GHz i5 8GB RAM 128GB SSD Silver (Refurbished)

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Most entrepreneurs are using AI the wrong way — tweaking blog posts, drafting emails and hoping it saves time. But surface-level tools won’t grow your business. What if you could use AI to build a system that runs your content, lead gen and sales — without hiring a single person?

This video reveals the four high-leverage AI growth hacks that solo entrepreneurs are using to reclaim three days a week and scale to seven figures — no tech skills required. What you’ll discover:

• The content research shortcut top creators swear by: Uncover high-converting ideas from what’s already working in your niche — then turn those insights into original, engaging content in record time.
• Your always-on sales assistant: Deploy a smart system that engages leads, answers questions and handles objections — boosting conversions while you focus on growth.
• Lead generation on autopilot: Set up a full cold outreach engine that identifies ideal prospects, warms them up and keeps conversations moving — without the manual grind.
• Revenue-boosting email intelligence: Analyze your past campaign data to reveal exactly what drives clicks and sales — then use AI to write emails that outperform your best ones.
• The plug-and-play system behind seven-figure solopreneurs: Link these automations together to build a lean, self-sustaining business engine that grows even when you’re offline.

Everything is broken down step-by-step, no tech skills required. If you’re ready to scale your business without burning out, this is the video to watch.

Download the free “AI Success Kit” (limited time only). And you’ll also get a free chapter from my brand new book, “The Wolf is at The Door – How to Survive and Thrive in an AI-Driven World.”